Dollar General and Hostess® Provide a Sweet Deal for Customers
Mon, 25 Nov 2013
Major retailer partners with Hostess’s Sweetest Comeback in the
History of Ever™
GOODLETTSVILLE, Tenn.--(BUSINESS WIRE)--
Beginning this morning, Dollar General customers and Hostess lovers will
rejoice as the majority of Dollar General’s 11,000 retail locations open
with their shelves just a little sweeter. Today concludes a three-week
rollout of five new Hostess products including eight-count CupCakes,
12-count Ding Dongs®, 10-count Twinkies®, 12-count Zingers® and 10.5
ounce bags of Hostess Donettes® Powdered Mini Donuts, all at Dollar
General’s everyday low prices.
“Dollar General is excited to welcome Hostess products to store
shelves,” said Dave D’Arezzo, Dollar General’s executive vice president
and chief merchandising officer. “Our consumer feedback showed that our
customers love Hostess products and providing these snacks further
demonstrates Dollar General’s proactive work in delivering products our
customers want.”
“Hostess's new distribution strategy has allowed us to significantly
expand our reach and distribute through more channels than ever before,”
said Rich Seban, president of Hostess Brands, LLC. “We are delighted
that our iconic snack cakes will now be available at Dollar General
stores throughout the country.”
For additional information, photographs or items to supplement a story,
please contact the Dollar General Media Relations Department at
1-877-944-DGPR (3477) or via email at pr@dg.com.
Suggested Social Media Outreach: @DollarGeneral completes rollout
of five new #Hostess products including #Twinkies across nearly 11,000
stores today!
About Dollar General Corporation
Dollar General Corporation has been delivering value to shoppers for
nearly 75 years. Dollar General helps shoppers Save time. Save money.
Every day!® by offering products that are frequently used and
replenished, such as food, snacks, health and beauty aids, cleaning
supplies, basic apparel, house wares and seasonal items at low everyday
prices in convenient neighborhood locations. With more than 11,000
stores in 40 states, Dollar General has more retail locations than any
retailer in America. In addition to high quality private brands, Dollar
General sells products from America's most-trusted manufacturers such as
Procter & Gamble, Kimberly-Clark, Unilever, Kellogg's, General Mills,
Nabisco, Hanes, PepsiCo and Coca-Cola. Learn more about Dollar General
at www.dollargeneral.com.
