Dollar General Honors America’s Military Heroes with Veterans Day Savings
Thu, 07 Nov 2013
Major retailer offers an 11-percent discount to service members,
veterans and their families
GOODLETTSVILLE, Tenn.--(BUSINESS WIRE)--
Dollar General (NYSE:DG) is celebrating Veterans Day by offering
military service members, veterans and their families a special
11-percent discount on both in-store and online purchases at www.dollargeneral.com
on November 11.
“Dollar General is happy to offer this discount to our veterans and to
the men and women currently serving in our military and their families,”
said Dave D’Arezzo, Dollar General’s executive vice president and CMO.
“At Dollar General our mission is Serving Others and we
are committed to supporting those who serve our country. Helping these
veterans and military families stretch their budgets and enjoy great
savings is a way to honor their service and commemorate Veterans Day.”
Dollar General has a deep commitment to supporting veterans. The company
has been instrumental in the creation of “Paychecks for Patriots,” an
innovative partnership between state government and private sector
employers to address veteran unemployment challenges. The program was
created by Dollar General partnering with the Tennessee Departments of
Labor, Military and Veterans Affairs to create a pathway toward economic
opportunity for veterans and their families both online and through
hiring fairs. Since its inception last year, Dollar General has expanded
the “Paychecks for Patriots” program to Florida, Georgia and completed a
second hiring event in Tennessee. In recognition of Veterans Day, Dollar
General will highlight the “Paychecks for Patriots” program with a
special decal on the No. 20 Dollar General Toyota driven by Drew Herring
in the NASCAR Nationwide Series ServiceMaster 200 on November 9 and by
Matt Kenseth in the NASCAR Sprint Cup Series AdvoCare 500 on November 10
at Phoenix International Speedway.
For additional information, photographs or items to supplement a story,
please contact the Dollar General Media Relations Department at
1-877-944-DGPR (3477) or via email at pr@dg.com.
(*please note: there is no coupon needed for the discount but some
product exclusions may apply i.e. tobacco, alcohol, gift cards, propane
and more)
Suggested Social Media Outreach: @DollarGeneral offers veterans
11-percent savings #Veteranssave #DGsupportsvets across more than 11,000
stores on Veterans Day!
About Dollar General Corporation
Dollar General Corporation has been delivering value to shoppers for
nearly 75 years. Dollar General helps shoppers Save time. Save money.
Every day!® by offering products that are frequently used and
replenished, such as food, snacks, health and beauty aids, cleaning
supplies, basic apparel, house wares and seasonal items at low everyday
prices in convenient neighborhood locations. With more than 11,000
stores in 40 states, Dollar General has more retail locations than any
retailer in America. In addition to high quality private brands, Dollar
General sells products from America’s most-trusted manufacturers such as
Procter & Gamble, Kimberly-Clark, Unilever, Kellogg’s, General Mills,
Nabisco, Hanes, PepsiCo and Coca-Cola. Learn more about Dollar General
at www.dollargeneral.com.
